James Yi

About James Yi
  • Managing Director, Southeast Asia and Korea, APCO Worldwide

James is a health care and technology expert with over thirteen years of experience leading agencies across Asia. He most recently served as Asia Pacific Executive Director for GLOBALHealthPR, where he established the firm’s APAC headquarters in Singapore and achieved strong revenue growth in the office’s first year. Before joining GLOBALHealthPR, James served as CEO and market lead for Burson-Marsteller in Seoul, Korea. James was also a Managing Director of Ogilvy Public Relations in Vietnam, managing a team of sixty in this complex emerging market. Earlier in his career, James held senior roles in Asia for Max Public Relations, Baldwin Boyle Shand, FleishmanHillard and McCann Health. James holds a master of business administration degree from New York University and bachelors’ degrees in Molecular Biology and Biochemistry from Wesleyan University. He is fluent in English and Spanish and proficient in Korean.

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